How to Legally Protect Your Business When Using Stock Photos
You bought a photo from a stock photo gallery, and you’re ready to put it to use.
Before you modify the image and use it on your website or your social posts, it’s vital you take a look at the fine print and ensure you’re using the photo within your rights.
You read that correctly: Just because you purchased the photo, you don’t necessarily have to right to use it any way you wish.
What Royalty-Free Means
“Royalty-free” is a type of licensing available with some stock photos. When you purchase royalty-free photos, you have more flexibility in how you can use them (and this tends to be a more affordable route). The photos on our website are all royalty-free, however that’s not the case for every site. Know what you’re buying and using.
What to Look Out for
With an advanced Google search, you can look for photos by usage rights. But you should still do your research after you find an image to be sure you have your bases covered.
In short, you just need to protect yourself. You have an accountant do your taxes. You have an attorney draw up your contracts. Arm yourself with knowledge when it comes to stock photos too.